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Europeans perceive Korea as land of games: Com2uS

A survey targeting some 1,500 Europeans revealed that the majority perceived computer and mobile games as the most representative cultural content of South Korea, mobile games firm Com2uS said Friday.

Com2uS is the Korean developer behind the mobile game Summoners War, which was played at the inter-country esports friendly match during the Korea-Sweden summit in June in Stockholm, Sweden. 


The SWC 2019 finals take place in Paris on Oct. 26 (Com2uS)
The SWC 2019 finals take place in Paris on Oct. 26 (Com2uS)


At the Summoners War World Arena Championship 2019 finals in Paris on Oct. 26, Com2uS conducted the survey on over 1,500 Europeans, asking which cultural content they believed represented Korea the best.

Sixty-five percent of respondents picked games, while K-pop came in second with 19 percent.

By Lim Jeong-yeo (kaylalim@heraldcorp.com)
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